Providing Transparency for Consumers
When your product lands on the shelves in supermarkets, you want to make sure that it is the best quality possible. That is because food safety in the United States has grown as a consumer concern over the years, especially following the COVID-19 pandemic.
One food safety trend that shifted as a result of the pandemic is the automation of the process of packaging food. Part of this process includes printing and labeling of products. When shoppers go around collecting their groceries, they expect that what they are picking up is fresh and safe to consume.
V300 is a resin-based thermal transfer ribbon that can help print necessary information on various food and beverage products, even frozen food.
Importance of Labeling Frozen Food Packaging
Packaging frozen food comes with many challenges. For example, labeling must be able to withstand low temperatures so that consumers can clearly read the best by dates printed on frozen foods. An expiration date is a date after which a product should no longer be consumed. If your printing method cannot handle the temperature at which frozen food should be stored, you risk making the date hard to read.
Expiration dates and lot numbers are important when it comes to a product recall. The U.S. Consumer Product Safety Commission recalls about 300 products every year. In the event of a recall, the printed information helps warn customers of potential health risks.
So, whether you’re using stand-up pouches or any other type of packaging material and substrate, V300 frozen food packaging can help ensure your product is of the highest quality for consumers.
Benefits of Labeling with V300 Ribbons
V300 ribbons can be used for various printing types, from small characters to barcodes and QR codes. It is also fast, having the capability to print at a speed of 10 inches per second or greater. This helps to increase the efficiency of printing and increase productivity, which can save you money in the long run.
These ribbons can also print on a wide variety of substrates, from basic plastic to nylon and rubber textiles. You can count on V300 ribbons to print the important information that every product requires, no matter how you package it.
Frozen food, in particular, comes with different elements to consider when packaging. It is com
monly packaged with various options, like cardboard and metal, but the most common form of packaging is polyethylene. V300 ribbons cover printing on both high-density and low-density polyethylene.
Not only do these ribbons print clear and legible information, but they also print durable information. The print is able to handle changes in the frozen food’s environment and won’t easily wipe away at the touch.
Prioritizing food safety is an important way to improve your customer retention rate because it helps build trust with your brand. Consumers will know that what they are purchasing clearly displays important information that they check every time they pick up a product. They know that you are putting their health and safety first.
Quickly Package Frozen Food with GCB
We offer custom packing services and V300 printing to ensure your products are putting food safety first. GCB Solutions is here to help you quickly and effectively print vital information on your frozen food and get it ready to hit the shelves!
Call us at (904) 263-2804 or schedule a free consultation today to learn more about our services.
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